A natural-looking tan looks perfect against a white wedding dress, and helps your skin to look healthy, glowing and flawless. While you could of course apply self tan, most brides-to-be choose to have a professional spray tan for their wedding to guarantee a perfect finish.
On top of this, and most importantly, a 'man tan' doesn't expose your skin to sun damage in the way that sun tanning or sun beds do, meaning you can avoid the risk factors of skin cancer and premature ageing.